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Marketing | Communications | Branding | Design | Content
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Dan Parfitt

Projects

capital marketing campaign
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Guest Journey Initiative
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Brand & Messaging Design

"I can confidently say Dan is one of the most talented branding and content professionals I’ve encountered."

SEAN DONOHUE
Cyber Security Architect

De Nora

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Published

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ABOUT

Hi, I’m Dan — a marketing & communications lead with over six years experience across brand strategy, marcom, creative production, and E2E project management. I'm a passionate, entrepreneurial thinker bringing a strategic mindset, analytical approach, and creative eye to all I do. My background includes managing cross-functional teams, driving market positioning, and leveraging AI and data-driven insights to enhance productivity and strategic outcomes. 

 

I specialize in helping businesses clarify their mission, elevate their presence, and forge authentic connections with their audience. This is done by applying emerging marketing strategies to transform brands, craft compelling narratives, and execute digital marketing campaigns. From helping businesses scale to new markets to redefining communication frameworks from the ground up, I bring both structure and creativity to every challenge.

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Beyond my full-time employment, I have provided freelance and contract brand, marketing, and design services to small businesses across tech, fitness, construction, publishing, and entertainment industries. I partner with business owners and entrepreneurs to craft tailored strategies that drive visibility, growth, and long-term differentiation. My work has been sought out by businesses and individuals seeking strategic solutions that identify potential, reveal opportunity, and deliver transformative growth outcomes.​​

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Accomplishments include:

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  • 145% increase to marketing reach and nearly 50% boost to engagement

  • Drawing event crowds of 12,000+

  • Strategic brand and messaging development resulting in brand recognition 

  • Comprehensive visual brand redesigns & alignment across platforms​

  • Delivering seamless client experiences, comprehensive project packages, and training resources

  • Successful development and implementation of a new CRM system

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My education hasn’t stopped at a degree. My bachelor's in Media Studies & Communications is complemented by my ongoing studies in business, brand strategy, psychology, design, and storytelling. I’ve spent years learning from some of the most influential voices in branding and business, including Simon Sinek, Seth Godin, Donald Miller, Alex Hormozi, and Chris Do.​

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My passions lie in individual self-development, classical philosophy & psychology, film & storytelling, and continuous education. My personal mission - no matter my circumstances - is to equip the next generation, preparing them to be the world's future leaders. This process of self-development on an individual basis translates directly to branding for businesses. â€‹â€‹â€‹â€‹

"A brand is the set of expectations, memories, stories and relationships that, taken together, account for
a consumer’s decision to choose one product
or service over another." 
~ Walter Landor ~

Connect

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Email
LinkedIn

Dan Parfitt

Instagram

@thedanparfitt​

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